Live Streaming shotgun shooting sports can be difficult due to the fast-paced nature of small moving targets. However, the United States Helice Association believed that their game would be perfect for streaming. Unlike sporting clays or regular skeet shooting, Helice is easy for spectators to watch, so this project translated perfectly to live streaming.
The USHA approached Copano Media Group to livestream their May tournament at the Dallas Gun Club. USHA required that Copano Media Group stream the entire tournament on Facebook and YouTube simultaneously. Additionally, CMG was able to provide live stats and lower thirds for each shooter that approached the stand.
Live streaming can be a great way to engage with a remote audience. Family members and friends who were not able to be there could view remotely. Additinally, spectators who were not at the shooting stand could also view the tournament from inside the Dallas Gun Club clubhouse.
Statistically speaking, this project alone brought in over four thousand views with an average of fifty concurrent viewers. Sponsorships were fufilled, and the organization is further reviewing the ability to stream more tournaments.
